Marketing Campaigns

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Enter the name(s) of any corporate group that the practice belongs to if applicable (you may enter multiple).
This form is intended to be filled out by the practice. Do you work for the practice?*
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Please provide your practice's Preventive Care Plans URL for pet owner enrollment into your practice's program.*
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Insert the date that you will be launching your Premier Pet Plans at your hospital.
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Elanco - Credelio® Canine ReminderTarget owners purchasing Credelio and remind them to repurchase and receive a rebate. Client will stop receiving emails when product is repurchased or client has received 3 reminders. Note: Contains cross-over language for Interceptor Plus.Elanco - Credelio® Canine Win BackTarget pet owners currently not purchasing product.One-time mass email. Note: Contains cross-over language for Interceptor Plus.Elanco - Credelio + Interceptor Plus Lapsed Users Conversion to Credelio QuattroEngage with pet owners with canines who are overdue on Interceptor Plus or Credelio and introduce them to Credelio Quattro.Elanco - Credelio Quattro - Non UserTarget lapsed users of parasite preventatives and introduce them to Credelio Quattro.Elanco - Credelio Quattro ConversionOne time mass email aim to convert pet owners using previously recommended parasite prevention products to Credelio Quattro. This campaign gives your practice the chance to inform pet owners that Credelio Quattro is your preferred parasite prevention product.Elanco - Credelio Quattro IntroductionOne time mass email educating pet owners on the importance of parasite prevention and informing them on the first and only monthly chewable that protects against 6 types of parasites.Elanco - Interceptor® Plus ReminderTarget owners purchasing Interceptor Plus and remind them to repurchase and receive a rebate. Client will stop receiving emails when product is repurchased or client has received 3 reminders. Note: Contains cross-over language for Credelio.Elanco - Interceptor® Plus Win BackTarget pet owners currently not purchasing product. One-time mass email. Note: Contains cross-over language for Credelio.Elanco - Interceptor® Credelio® Multi Parasiticide CoverageTarget users of either Interceptor Plus, Credelio Canine, or other heartworm and flea/tick products to educate them about the benefits of using Interceptor Plus and Credelio together. Set of 3 mass emails.Elanco - Core Vaccine WellnessHelp your practice focus on pet owners who have not returned for their critical core vaccine appointment this year.Elanco - Lyme Vaccine AwarenessRemind pet owners that their canine is coming due, due, or lapsed for their Lyme vaccine and that it is important to revaccinate.Elanco - Lepto Vaccine AwarenessRemind pet owners that their canine is coming due, due, or lapsed for their Lepto vaccine and that it is important to revaccinate.Elanco - Lyme Disease Endemic StateEducational mass email discussing the importance of Lyme disease prevention. Content calls out high-risk areas (upper Midwest & Northeastern States). This campaign is sent to canine owners regardless of current Lyme vaccine status.Elanco - Lyme Disease Awareness - SNAP TestTargets canine owners purchasing tick control and who have also received a SNAP test in the past. Note: this campaign includes Lepto content.Elanco - Leukemia Vaccine AwarenessSet of two campaigns - 1) Automated campaign targets feline under 2 years who have not yet been vaccinated and 2) Reminds all felines over the age of 1 to revaccinate a year later. Note: calls out 1⁄2 mL TruFel™ Ultra line of vaccines.Elanco - Zenrelia IntroductionEngage dog owners with Zenrelia's exciting product offering for dogs over one year old through a one-time mass email and an automated campaign at 13 months.Elanco - Zenrelia ConversionHighlight Zenrelia's benefits with automated emails for those seeking relief beyond other dermatological products.Elanco - Zenrelia ComplianceBoost compliance by reminding clients when their pets need a Zenrelia refill; emails stop once repurchased.Elanco - Canine Influenza Vaccine Educational EmailTarget canine owners before their wellness visit and educate them on the importance of vaccinating against Canine Influenza
Merck - Sentinel & Bravecto® Canine ComplianceTarget canine owners purchasing Bravecto or Sentinel and remind them to repurchase and receive up to $75 in rebates. Client will stop receiving emails when product is repurchased or client has received a total of 3 reminders.Merck - Sentinel & Bravecto® Canine Win BackTarget canine owners not currently purchasing heartworm/flea/tick products to receive up to $75 in rebates with the purchase of Sentinel/Bravecto brands. One time mass email, will be repeated a second time during the next 12 months.Merck - Sentinel & Bravecto® Canine LapsingTarget canine owners who have purchased either Bravecto or Sentinel but not in the last year.One time mass email, will be repeated a second time during the next 12 months.Merck - Bravecto® Canine ComplianceTarget canine owners purchasing Bravecto and remind them to repurchase and receive up to $25 in rebates. Client will stop receiving emails when product is repurchased or client has received a total of 3 reminders.Merck - Bravecto® Canine Win BackTarget canine owners not currently purchasing flea/tick products to receive up to $25 in rebates with the purchase of Bravecto products. One time mass email, will be repeated a second time during the next 12 months.Merck - Bravecto® Canine LapsingTarget canine owners who have purchased Bravecto but not in the last year. One time mass email, will be repeated a second time during the next 12 months.Merck - Bravecto® Feline ComplianceTarget feline owners purchasing Bravecto and remind them to repurchase and receive up to $25 in rebates. Client will stop receiving emails when product is repurchased or client has received a total of 3 reminders.Merck - Bravecto® Feline Win BackTarget feline owners not currently purchasing flea/tick products to receive up to $25 in rebates with the purchase of Bravecto Topical for Felines. One time mass email, will be repeated a second time during the next 12 months.Merck - Bravecto® Feline LapsingTarget feline owners who have purchased Bravecto but not in the last year. One time mass email, will be repeated a second time during the next 12 months.
Zoetis - Introduce Simparica Trio®Communicate directly with your clients about the exciting news of an all-in-one monthly chewable that does the job of 2 or 3 products, providing dogs with critical parasite protection. One Time Mass EmailZoetis - Lepto Vaccine AwarenessNotify pet owners that their dog is due, coming due, or has lapsed on their Lepto vaccine, highlighting the importance of revaccination.Zoetis - Lepto Vaccine Education Email for New Pet ParentsTarget new canine owners before their wellness visit and educate them on the importance of vaccinating against Leptospirosis.Zoetis - Lepto Vaccine Educational EmailOne-time mass email campaign aimed at educating pet owners on the importance of vaccinating against Leptospirosis.Zoetis - Simparica Trio® Compliance ReminderIncrease compliance by reminding clients that their pets are coming due for a refill of Simparica Trio. Client will stop receiving emails when the product is repurchased. Sent based on doses purchased.Zoetis - Simparica Trio® Educational Email for New Pet ParentsProvide support to your clients and their new lifelong friends by directly communicating with them about their new family member’s parasite protection plan with Simparica Trio®. One Time Automated Email based on canine patient's first visitZoetis - ProHeart® 12 ConversionConvert from previously recommended heartworm preventions to ProHeart® 12. This campaign offers your practice the ability to let your pet owners know that you practice recommends ProHeart® 12 as your primary heartworm prevention product.Zoetis - ProHeart® 12 First Birthday EmailTarget clients with dogs turning 1 year of age. This email encourages pet owners to contact your practice and inquire about annual heartworm prevention with ProHeart® 12. One Time Email.Zoetis - ProHeart® 12 Compliance ReminderRemind clients that their pets are coming due for their heartworm prevention. This email targets existing ProHeart® users and reminds them that it is time to schedule a visit.Zoetis - Revolution® Plus Wellness Exam ReminderKeep annual checkups top of mind for your clients with an email that reminds pet owners to schedule their cat's one-year exam.Zoetis - Revolution® Plus Welcome New KittenCelebrate a new cat in the home with an automated email for eligible clients with kittens. One Time Automated Email based on feline's first visit under 1 year of age.Zoetis - Revolution® Plus Compliance Repurchase ReminderIncrease compliance by reminding clients that their pets are coming due for a refill of Revolution Plus. Client will stop receiving emails when the product is repurchased. Sent based on doses purchased.Zoetis - Revolution® Plus Multi-Pet CampaignTarget multi-pet (canine and feline) to educate them about the benefits of Revolution Plus. One Time Mass Email.
Zoetis - Apoquel Chewable IntroductionCommunicate with your canine owners about the exciting news of a chewable version of Apoquel. Targets owners of canines over 1 year of age. One Time Mass EmailZoetis - Apoquel Chewable ConversionConvert current Apoquel tablet users to Apoquel Chewable. Automated to send 30 days after an Apoquel tablet purchase.Zoetis - Apoquel Chewable First Time Purchase Follow UpFollow up on first-time Apoquel Chewable purchases with an automated email to owners providing information on what to expect with their new prescription.
Zoetis - Introduce Simparica Trio®Communicate directly with your clients about the exciting news of an all-in-one monthly chewable that does the job of 2 or 3 products, providing dogs with critical parasite protection. One Time Mass EmailZoetis - Lepto Vaccine AwarenessNotify pet owners that their dog is due, coming due, or has lapsed on their Lepto vaccine, highlighting the importance of revaccination.Zoetis - Lepto Vaccine Education Email for New Pet ParentsTarget new canine owners before their wellness visit and educate them on the importance of vaccinating against Leptospirosis.Zoetis - Lepto Vaccine Educational EmailOne-time mass email campaign aimed at educating pet owners on the importance of vaccinating against Leptospirosis.Zoetis - Simparica Trio® Compliance ReminderIncrease compliance by reminding clients that their pets are coming due for a refill of Simparica Trio. Client will stop receiving emails when the product is repurchased. Sent based on doses purchased.Zoetis - Simparica Trio® Educational Email for New Pet ParentsProvide support to your clients and their new lifelong friends by directly communicating with them about their new family member’s parasite protection plan with Simparica Trio®. One Time Automated Email based on canine patient's first visitZoetis - ProHeart® 12 ConversionConvert from previously recommended heartworm preventions to ProHeart® 12. This campaign offers your practice the ability to let your pet owners know that you practice recommends ProHeart® 12 as your primary heartworm prevention product.Zoetis - ProHeart® 12 First Birthday EmailTarget clients with dogs turning 1 year of age. This email encourages pet owners to contact your practice and inquire about annual heartworm prevention with ProHeart® 12. One Time Email.Zoetis - ProHeart® 12 Compliance ReminderRemind clients that their pets are coming due for their heartworm prevention. This email targets existing ProHeart® users and reminds them that it is time to schedule a visit.Zoetis - Revolution® Plus Wellness Exam ReminderKeep annual checkups top of mind for your clients with an email that reminds pet owners to schedule their cat's one-year exam.Zoetis - Revolution® Plus Welcome New KittenCelebrate a new cat in the home with an automated email for eligible clients with kittens. One Time Automated Email based on feline's first visit under 1 year of age.Zoetis - Revolution® Plus Compliance Repurchase ReminderIncrease compliance by reminding clients that their pets are coming due for a refill of Revolution Plus. Client will stop receiving emails when the product is repurchased. Sent based on doses purchased.Zoetis - Revolution® Plus Multi-Pet CampaignTarget multi-pet (canine and feline) to educate them about the benefits of Revolution Plus. One Time Mass Email.Zoetis - Apoquel Chewable IntroductionCommunicate with your canine owners about the exciting news of a chewable version of Apoquel. Targets owners of canines over 1 year of age. One Time Mass EmailZoetis - Apoquel Chewable ConversionConvert current Apoquel tablet users to Apoquel Chewable. Automated to send 30 days after an Apoquel tablet purchase.Zoetis - Apoquel Chewable First Time Purchase Follow UpFollow up on first-time Apoquel Chewable purchases with an automated email to owners providing information on what to expect with their new prescription.
TVC - Merck - Bravecto® & Sentinel Canine ComplianceTarget canine owners purchasing Bravecto or Sentinel and remind them to repurchase and receive up to $75 in rebates. Client will stop receiving emails when product is repurchased or client has received a total of 3 reminders.TVC - Merck - Bravecto® & Sentinel Canine Win BackTarget canine owners not currently purchasing either Bravecto or Sentinel receive up to $75 in rebates. One time mass email, will be repeated a second time during the next 12 months.TVC - Merck - Bravecto® & Sentinel Canine LapsingTarget canine owners who have purchased either Bravecto or Sentinel but not in the last year. One time mass email, will be repeated a second time during the next 12 months.TVC - Merck - Bravecto® Canine ComplianceTarget canine owners purchasing Bravecto and remind them to repurchase and receive up to $25 in rebates. Client will stop receiving emails when product is repurchased or client has received a total of 3 reminders.TVC - Merck - Bravecto® Canine Win BackTarget canine owners not currently purchasing Bravecto receive up to $25 in rebates. One time mass email, will be repeated a second time during the next 12 months.TVC - Merck - Bravecto® Canine LapsingTarget canine owners who have purchased Bravecto but not in the last year. One time mass email, will be repeated a second time during the next 12 months.TVC - Merck - Bravecto® Feline ComplianceTarget feline owners purchasing Bravecto and remind them to repurchase and receive up to $25 in rebates. Client will stop receiving emails when product is repurchased or client has received a total of 3 reminders.TVC - Merck - Bravecto® Feline Win BackTarget feline owners not currently purchasing Bravecto receive up to $25 in rebates. One time mass email, will be repeated a second time during the next 12 months.TVC - Merck - Bravecto® Feline LapsingTarget pet owners who have a puppy approaching 6 months of age and invite them to take advantage of the current in-clinic, high-value rebate.
We currently use AllyDVM communications.We have surgical reminder communications enabled.
Virbac - C.E.T. ® Home Dental Care - Pre-Dental ProcedureReach pet owners before their dental procedure to emphasize the importance of routine home dental care.Virbac - C.E.T. ® Home Dental Care - Day Of Dental ProcedureReach pet owners the morning of their pet’s dental procedure to emphasize the importance of routine home dental care.Virbac - C.E.T. ® Home Dental Care - Post-Dental ProcedureReach pet owners after their pet’s dental procedure to emphasize the importance of routine home dental care.Virbac - C.E.T. ® Home Dental Care - Win BackTarget pet owners currently not purchasing C.E.T. ® Home Dental Care products. A series of three mass emails, with the second sent one month following the initial email and the third sent six months after.Virbac - C.E.T. ® Home Dental Care - Conversion RewardConvert pet owners currently purchasing a non-C.E.T. ® Home Dental Care dental product to C.E.T. ® Home Dental Care brands. Series of 4 automated campaigns.
How do you schedule a routine dental procedure within your practice management system appointment calendar? (This could be a specific appointment type, column, or keyword within the appointment notes)
The Pre, Day of, and Post dental campaigns are triggered to send before or after a dental procedure. To ensure the campaigns are sent accurately we must be able to identify specifically how these types of appointments are scheduled.
Pumpkin® - Addition to Existing AllyDVM Communications (if applicable)Update your current AllyDVM medical reminder with Pumpkin inserts that educate existing clients on the importance of pet insurance and Pumpkin. Current active AllyDVM subscription requiredPumpkin® - Introduction of Pumpkin® to Pet Owner EmailIntroduce pet owners in your practice to pet insurance and its benefits, with the option to learn more about Pumpkin. This will be a one-time launch email, and will be repeated 6 months later.Pumpkin® - Pet Insurance Education for New Puppy Owners EmailReach all puppy owners who are going through their puppy series appointments in your practice and educate them on the importance of pet insurance in the lifelong care of their pet.Pumpkin® - Pet Insurance Education for New Puppy Owners TextReach all puppy owners who are going through their puppy series appointments in your practice and educate them on the importance of pet insurance in the lifelong care of their pet.Pumpkin® - Pet Insurance Education for New Kitten Owners EmailReach all kitten pet owners who are going through their kitten series appointments in your practice and educate them on the importance of pet insurance in the lifelong care of their pet.Pumpkin® - Pet Insurance Education for New Kitten Owners TextReach all kitten pet owners who are going through their kitten series appointments in your practice and educate them on the importance of pet insurance in the lifelong care of their pet.Pumpkin® - Welcome Message for New Clients with Pet Insurance Info EmailInvite all new clients registering with your practice to learn more about pet insurance and Pumpkin. This will be a one-time email to new clients only.Pumpkin® - Welcome Message for New Clients with Pet Insurance Info TextInvite all new clients registering with your practice to learn more about pet insurance and Pumpkin. This will be a one-time text to new clients only.Pumpkin® - Exam Day Discount EmailClients could save on a Pumpkin plan after coming in for a visit. Clinic must be located in one of the following states to elect this communication: AL, AZ, IL, KS, NH, OH, PA, SC, TX, WI, WY.Pumpkin® - Exam Day Discount TextClients could save on a Pumpkin plan after coming in for a visit. Clinic must be located in one of the following states to elect this communication: AL, AZ, IL, KS, NH, OH, PA, SC, TX, WI, WY.Pumpkin® - Post-ER Visit EmailCheck in on clients after an ER visit and offer Pumpkin as a resource to learn more about whether insurance could be a fit for future accidents and illnessesPumpkin® - Birthday EmailCelebrate your patients' birthdays and encourage them to learn more about pet insurancePumpkin® - Intro to Preventive Essentials for Dogs/Cats/Kittens EmailReach pet owners before their annual wellness visit to let them know that Pumpkin Preventive Essentials could cover eligible wellness visit expenses. Invite them to learn more. *MO, RI, VT, WA, ME, & MT are ineligiblePumpkin® - Intro to Preventive Essentials for Dogs/Cats/Kittens TextReach pet owners before their annual wellness visit to let them know that Pumpkin Preventive Essentials could cover eligible wellness visit expenses. Invite them to learn more. *MO, RI, VT, WA, ME, & MT are ineligiblePumpkin® - Intro to Preventive Essentials for Puppies EmailReach pet owners before their annual wellness visit to let them know that Pumpkin Preventive Essentials could cover eligible wellness visit expenses. Invite them to learn more. *MO, RI, VT, WA, ME, & MT are ineligiblePumpkin® - Intro to Preventive Essentials for Puppies TextReach pet owners before their annual wellness visit to let them know that Pumpkin Preventive Essentials could cover eligible wellness visit expenses. Invite them to learn more. *MO, RI, VT, WA, ME, & MT are ineligiblePumpkin® - Post-Visit Preventive Essentials Reminder for Dogs EmailReach pet owners after their wellness visit to remind them about Pumpkin Preventive Essentials. *MO, RI, VT, WA, ME, & MT are ineligiblePumpkin® - Post-Visit Preventive Essentials Reminder for Dogs TextReach pet owners after their wellness visit to remind them about Pumpkin Preventive Essentials. *MO, RI, VT, WA, ME, & MT are ineligiblePumpkin® - Post-Visit Preventive Essentials Reminder for Cats/Kittens EmailReach pet owners after their wellness visit to remind them about Pumpkin Preventive Essentials. *MO, RI, VT, WA, ME, & MT are ineligiblePumpkin® - Post-Visit Preventive Essentials Reminder for Cats/Kittens TextReach pet owners after their wellness visit to remind them about Pumpkin Preventive Essentials. *MO, RI, VT, WA, ME, & MT are ineligiblePumpkin® - Post-Visit Preventive Essentials Reminder for Puppies EmailReach pet owners after their wellness visit to remind them about Pumpkin Preventive Essentials. *MO, RI, VT, WA, ME, & MT are ineligiblePumpkin® - Post-Visit Preventive Essentials Reminder for Puppies TextReach pet owners after their wellness visit to remind them about Pumpkin Preventive Essentials. *MO, RI, VT, WA, ME, & MT are ineligiblePumpkin® - Intro to Pumpkin Wellness Club for Dogs/Cats EmailReach pet owners before their annual wellness visit to let them know about the Pumpkin Wellness Club, a standalone wellness offering from Pumpkin where they can save on eligible routine care and more. *RI, WA, ME, & MT are ineligiblePumpkin® - Intro to Pumpkin Wellness Club for Dogs/Cats TextReach pet owners before their annual wellness visit to let them know about the Pumpkin Wellness Club, a standalone wellness offering from Pumpkin where they can save on eligible routine care and more. *RI, WA, ME, & MT are ineligiblePumpkin® - Intro to Pumpkin Wellness Club for Puppies/Kittens EmailReach pet owners before their annual wellness visit to let them know about the Pumpkin Wellness Club, a standalone wellness offering from Pumpkin where they can save on eligible routine care and more. *RI, WA, ME, & MT are ineligiblePumpkin® - Intro to Pumpkin Wellness Club for Puppies/Kittens TextReach pet owners before their annual wellness visit to let them know about the Pumpkin Wellness Club, a standalone wellness offering from Pumpkin where they can save on eligible routine care and more. *RI, WA, ME, & MT are ineligiblePumpkin® - Post-Visit Pumpkin Wellness Club Reminder for Dogs/Cats EmailReach pet owners after their wellness visit to remind them about the Pumpkin Wellness Club. *RI, WA, ME, & MT are ineligiblePumpkin® - Post-Visit Pumpkin Wellness Club Reminder for Dogs/Cats TextReach pet owners after their wellness visit to remind them about the Pumpkin Wellness Club. *RI, WA, ME, & MT are ineligiblePumpkin® - Post-Visit Pumpkin Wellness Club Reminder for Puppies/Kittens EmailReach pet owners after their wellness visit to remind them about the Pumpkin Wellness Club. *RI, WA, ME, & MT are ineligiblePumpkin® - Post-Visit Pumpkin Wellness Club Reminder for Puppies/Kittens TextReach pet owners after their wellness visit to remind them about the Pumpkin Wellness Club. *RI, WA, ME, & MT are ineligible
Pumpkin® - Pet Insurance Education for New Puppy Owners TextPumpkin® - Pet Insurance Education for New Kitten Owners TextPumpkin® - Welcome Message for New Clients with Pet Insurance Info TextPumpkin® - Exam Day Discount TextPumpkin® - Intro to Preventive Essentials for Dogs/Cats/Kittens TextPumpkin® - Intro to Preventive Essentials for Puppies TextPumpkin® - Post-Visit Preventive Essentials Reminder for Dogs TextPumpkin® - Post-Visit Preventive Essentials Reminder for Cats/Kittens TextPumpkin® - Post-Visit Preventive Essentials Reminder for Puppies TextPumpkin® - Intro to Pumpkin Wellness Club for Dogs/Cats TextPumpkin® - Intro to Pumpkin Wellness Club for Puppies/Kittens TextPumpkin® - Post-Visit Pumpkin Wellness Club Reminder for Dogs/Cats TextPumpkin® - Post-Visit Pumpkin Wellness Club Reminder for Puppies/Kittens Text
Pumpkin Values
Warning! Campaigns for both Preventative Essentials and Pumpkin Wellness Club have been selected. Please choose only one set of campaigns to proceed.
Are there any Client Classes that you would like to exclude from receiving the 'Introduction of Pumpkin to Pet Owner' email?*
How do you schedule an Annual Wellness appointment within your practice management system appointment calendar? (This could be a specific appointment type, column, or keyword within the appointment notes)
Wellness campaigns are triggered to send before or after an Annual Wellness exam and to ensure the communications are sent accurately we must be able to specifically identify how these types of appointments are scheduled.
Yes
Heartgard Plus® - Canine Wellness Refill ReminderRemind clients to refill their Heartgard Plus. Client will stop receiving emails when product is repurchased. Sent based on doses purchased at time of purchase.Nexgard® - Canine Wellness Refill ReminderRemind clients to refill their Nexgard. Client will stop receiving emails when product is repurchased. Sent based on doses purchased at time of purchase.Nexgard® Combo - Feline Wellness Refill ReminderRemind clients to refill their Nexgard Combo. Client will stop receiving emails when product is repurchased. Sent based on doses purchased at time of purchase.Nexgard® Plus - Canine Wellness Refill ReminderRemind clients to refill their Nexgard Plus. Client will stop receiving emails when product is repurchased. Sent based on doses purchased at time of purchase.

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